Fashion

PFEIFFER the label

posted by Teagan West April 24, 2014 0 comments

Do you know the ‘I want it all’ feeling where you:

  1. Contemplate maxing out your credit card despite the repercussions
  2. Justify spending more than you should on a beautifully constructed garment
  3. Convince yourself that said garment is truly an investment piece
  4. Calculate your (probably un-savvy) cost-per-wear
  5. Want need to enter the 16 digits on your shiny bank card and hit purchase to help you relax

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If you’ve answered yes to any one (don’t lie, you said yes to all didn’t you) of the above, you’ll understand how I feel about PFEIFFER the label. And don’t be fooled into thinking you won’t fall victim too, because this fab collection, titled ‘Stay A While,’ is hitting the road for a special preview in Brisbane this Sunday! (And you must also check out the beautiful web store ASAP).

Here’s what you need to know…

PFEIFFER the label is the result of a trio of stylish ladies who have put their fashion-savvy brains together to form a band of rebels who are breaking away from the predictable by designing threads that are effortlessly sexy and 100% versatile.

Virginie Pepin, Monique Luchterhand and Angela Bizoglou have banded together to create the inaugural PFEIFFER collection after drawing inspiration from their disco dancing mamas and bonding over a shared love of the luxe dressing that optimised the 70’s and 80’s.

PFEIFFER the label is a curated capsule of designs that evolved from an instinctive mood of the season and a love of vintage detailing, heirlooms and memories passed down. The label exudes the essence of a coastal lifestyle, and is made for the woman who wants to dress up when she shows up in the most comfortable pieces that ooze sexiness.

In the words of the creators of PFEIFFER the label, the ‘Stay A While’ collection illustrates what PFEIFFER the label is all about by displaying a confident, sexy, no-nonsense attitude through jumpsuits that prevail in paradise transporting blends, statement dresses with hand-made accents, leather metallic foil stretch pants, essential silk shirts and jacquared paisley swim-lycra with hints of lingerie lurex.

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The collection is made of luxe fabrics, high quality finishes and exclusive prints – features that are paramount to the brand when coupled with a supreme fit and local craftsmanship.

Monique Luchterhand, one of the co-creators of PFEIFFER the label, said, “where possible we want to utilise the talented makers, patternmakers and craftsmen who are right here in our own city. This in turn supports our local community and other businesses like our own.”

A feat that is often overlooked in today’s fashion and design environment, but not by the trio of rebels behind PFEIFFER the label who have set out from the beginning to veer away from the predictable.

And that they are doing so spectacularly!

Catch the ‘Stay A While’ collection this Sunday, April 27th, from 2-6pm at The Foxy Bean – 896 Stanley Street east, Woolloongabba. Come and enjoy a celebratory drink at the launch of the debut collection and have the chance to touch, try and buy yourself a little piece of PFEIFFER (A little bird told me there will be 10% off too!).

See you there, you stylish dames.

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PFEIFFER the label website.

PFEIFFER the label Facebook.

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