This afternoon we’re catching up with Sarah Jean Baker; founder of Sarah Jean. Sarah is the amazing Brisbane-based #girlboss, who has created a range of vegan and cruelty free false eyelashes and a glue that is applied with a mascara like brush. If you’re anything like me and have the shortest eyelashes in the world (#seriously) & not very handy with applying the glue to your lashes then Sarah Jean is for you!
Thank you for chatting to us Sarah! Firstly, when did Sarah Jean start and how?
It’s my pleasure. SARAH JEAN launched in March, 2016 after more than a year of R&D. I was applying party lashes for my sister’s hen’s party and it was messy…. I had sticky fingers, smudged eye shadow and I thought ‘there has to be an easier way’. So that really started the research phase to see what was on the market that made false eyelash application easy. After extensive research, I saw there was an opportunity to develop something – what that would be, I was still to work out at that point. Continue Reading